In the fast-changing world of FoodTech, innovations like precision fermentation, plant-based alternatives, and biotechnologies have the potential to revolutionize the industry. However, challenges such as cultural acceptance, consumer skepticism, and economic scalability must be overcome for these innovations to achieve mainstream success. This session will explore the key factors required to bridge the gap from niche products to widespread adoption, including strategies for addressing consumer behavior, unit economics, and market scalability, paving the way for sustainable, scalable food solutions for the future.

Explore how synthetic biology is transforming commodities in the Food & Ag sector by delivering sustainable solutions that tackle critical challenges like food security, climate change, and resource efficiency. This session will delve into the role of bioengineering in addressing these issues while overcoming the pressures and barriers of traditional commodity markets to enable market entry for innovative technologies.

A deeper look at market and policy forces that are shaping the global oil & fat market (in particular Europe's new deforestation regulation) making landless solutions using wastestream valoraziation and precision, fermentation pioneered by some of the startups on this panel increasingly vital. The discussion will cover existing alternative fat technologies as welll as opportunities and challenges as early players look to scale.